Website Analytics

Web analytics should be more than just lists of data. It should tie directly into your lead, sales and ROI performance, and easily identify where and how you generate the most sales. That's what we built our analytics tool to do.

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Simple Data


Forget unending lists of data, filters, graphs, and numbers. Newlytics is built to report on the most important information, centered around marketing. It helps companies understand where money spent is going, and where sales are generated.


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Data for Humans


Get stuck into the data to get a detailed perspective of your visitors and sales. Withe one dashboard, you can easily see where your visitors are coming from and what they're doing on your site.


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Map Leads & Sales


With a simplified, logical map of where your leads are coming from, Newlytics makes it easy for you to identify your best focus areas and how to improve your ROI.






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Automated Reporting


With just one click of a button you can schedule a range of reports, such as marketing method reports, ROI reports, or lead reports to go out to whoever you want them to. Newlytics handles all the data for you, and sends the results out on a schedule.



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Predict & Optimise


With machine learning, Newlytics predicts and recommends effective changes that you could make to improve your ROI. Modelling helps you understand the results of the changes you're planning on making.

















Marketing Articles

Ready our great articles, focusing on marketing, analytics and marketing tech.



Mobile Search Engine Advertising

Trends towards mobile are continuing to grow every year. In 2017, it's expected that mobile will account for more digital advertising than desktop. At Newlytics, we see an average of 60% of ad clicks ...


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Digital Marketing and How it Transforms Small Business

These days, digital marketing is crucial to both small and large business. It provides control, adaptibility, and revenue returns that traditional marketing methods don't. Most importantly, though, di...


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7 Skills all Marketers Should Have

The marketing world is changing, and digital advertising now accounts for more expenditure than TV ads. That means that new marketers need a new set of skills and tools, and older marketers need ...


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3 Common Myths About Marketing Analytics

Digital marketing and marketing analytics is a strange beast. Working with digital marketing, you're required to be creative while at the same time understanding complex data and technical inform...


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A Better Way to Do Data







Behaviour Analytics



Discover where people are coming from, how they got to the website and how they behaved. Link this behaviour to lead generation.


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Lead & Sale Tracking



Newlytics automatically captures leads generated by any form on a website, and keeps track of the actions that led to the lead.


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Advertising Analytics



Link your campaigns to Adwords accounts and keep track of your data. Newlytics automatically assigns budgets to your advertising avenues for you.


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Email Analytics



Link your campaigns to your Mailchimp account, keep track of important email campaign data and discover how your email campaigns generate leads and ROI.


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SEO Analytics



Keep track of keywords, search engine rankings and competitors. Newlytics attributes organic search results to leads for you with one simple tracking code.


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Intelligence



Using your data and machine learning, Newlytics helps you understand what improvements you should be making and how they'll affect your campaigns.


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Reporting



Let Newlytics do the heavy lifting and generate automated reports, so you, your staff and your clients know what's happening with your campaigns.


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ROI Automation



Newlytics automatically attributes results to your marketing methods, making it easy for everybody to understand how revenue is generated.


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