Trends towards mobile are continuing to grow every year. In 2017, it's expected that mobile will account for more digital advertising than desktop. At Newlytics, we see an average of 60% of ad clicks ...
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These days, digital marketing is crucial to both small and large business. It provides control, adaptibility, and revenue returns that traditional marketing methods don't. Most importantly, though, di...
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The marketing world is changing, and digital advertising now accounts for more expenditure than TV ads. That means that new marketers need a new set of skills and tools, and older marketers need ...
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Digital marketing and marketing analytics is a strange beast. Working with digital marketing, you're required to be creative while at the same time understanding complex data and technical inform...
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