The marketing world is changing, and digital advertising now accounts for more expenditure than TV ads. That means that new marketers need a new set of skills and tools, and older marketers need ...
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Digital marketing and marketing analytics is a strange beast. Working with digital marketing, you're required to be creative while at the same time understanding complex data and technical inform...
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Email marketing is still one of the most cost effective, and highest return digital marketing methods available. But not everybody knows how to track a successful (or unsuccessful) email campaign. Ema...
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